Two elections that few expected and a majority didn’t want- the information perspective.

Two groups of people mastered the truth about data, its interpretation and it’s presentation and two groups didn’t. The former of course are Republicans in US and Brexit’s in UK. The theories are not new, nor are they difficult to understand but executing on them might only seem an option to somebody with no other … Read more

Don’t forget about innovation

Not only are few of us equipped to access the best solutions, but even fewer are able to recognise when we have a problem. In technology speak a problem is closer in meaning to a mathematics problem , it doesn’t necessarily cause that irritating pain that our marketing colleagues like to focus on.